Founder, Wild Guanabana
Born in London on 11 August 1978, Samra moved to Cairo when he was only weeks old. He finished his schooling at El Alsson School and graduated from theAmerican University in Cairo (AUC) in 2000 with a BA in Economics and minor in Business Administration. He was also awarded an MBA degree at the London Business School in 2007 with a concentration in Entrepreneurship. Between his bachelors and masters level education, Samra worked with HSBC in London and Hong Kong for two and a half years before embarking on a 370-day journey across Asia and Latin America (14 countries). Upon his return from his yearlong trip, Samra resumed working in London in the banking field and began his 2-year MBA programme 1.5 years after that. His expedition to Mount Everest began upon the completion of his MBA in March 2007 and lasted for 9.5 weeks. Samra then moved back to Cairo to work for Actis in the field of Emerging Markets Private Equity. In May 2009, Samra decided to leave his corporate career behind and founded Wild Guanabana (www.wildguanabana.com), the Middle East & North Africa’s first carbon-neutral travel company specializing in ethical and adventure travel which has offices in Cairo and Dubai. Samra now lives between Egypt and the UAE.